Free tools that actually do something
No gated PDF, no "enter your email to see your score." Run it, get the answer, leave.
These are the checks we run on real accounts, stripped down and pointed at your site instead. If a tool tells you something is broken, you're welcome to go fix it yourself — that's the point. If you'd rather not, you know where to find us.
Live now
Point them at your site.
Invoice Generator
Line items, tax, notes. Print or save as PDF. No signup, no watermark, nothing uploaded.
Email Signature Maker
Build a clean signature and paste it straight into Gmail or Outlook. No tracking pixel.
Image Compressor
Shrink and convert images to WebP in your browser. The most common reason a small site is slow.
Privacy Policy Generator
A plain-English privacy policy for a small business site. Not legal advice, clearly labelled.
Website Grader
Fifteen on-page checks, a letter grade, and the five things to fix first. Runs in your browser, no email, nothing uploaded.
SEO Reseller Calculator
Wholesale cost, markup, accounts and your own hours in. Real margin, monthly profit and lifetime value out.
Search Console Regex Builder
Branded vs non-branded, questions, commercial intent, long tail. Paste real queries and see exactly what the filter catches.
Meta Description Generator
Writes your meta description, then tells you the truth about it. Includes how I actually optimize titles for more clicks.
llms.txt Generator
Paste your sitemap XML, get a spec-correct llms.txt you can upload today. Groups URLs by section, ranks them, and keeps the index under the 100-line guidance instead of dumping every URL you own into one file.
Not public
These run on client accounts. They are not free.
Every one of these exists and runs monthly on paying accounts. They are listed so you know what you are not getting for free.
Schema Checker
Enter a URL. Get every JSON-LD block on the page, what's invalid, what contradicts the visible content, and a coverage grade. The single most common thing we find broken on a new account.
AI Crawler Access Check
Reads your robots.txt and tells you which AI crawlers you're blocking — GPTBot, ClaudeBot, PerplexityBot, Google-Extended. Plenty of sites block the exact bots they're paying someone to get them cited by.
Content Decay Finder
Drop in two Search Console exports. Get back which pages are actually decaying versus which are just seasonal, and which of your pages are competing with each other for the same query.
Core Update Impact Check
Before and after exports in, a dated chart out, plus the one diagnostic that matters: did your whole category move, or just you?
Keep going.
Everything on this site is free to read, including the prices and the parts that didn't work.
Or skip the reading and have me do it: (502) 963-7305 · send me the details.